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Rhodia Asia Pacific


Mandate: Rhodia is a world leader in the development and production of specialty chemicals. Its Asia Pacific business has over 3,000 employees in 22 sites. In 2007, the Asia Pacific unit wanted to pioneer a leadership program initiative for its key leaders and managers.

Solution: The focus of the initiative was to develop greater self-awareness and key leadership skills. We first translated Rhodia’s key competencies into behaviours which form the basis of a 360 questionaire. Then the participants were put through a series of psychometric and 360 assessments before attending a week-long classroom program which incorporated coaching, communications, change, cultural diversity skilling and an individual coaching feedback session with individual goal setting.

Each participant was given post-program follow-up individual coaching for a few months. After which, a post-program 360 assessment was administered to evaluate each participant’s progress in his/her developmental goals.

Outcome: To-date, over 60 leaders and managers had been put through the program which is a first for Rhodia world-wide. Post-program assessments showed that the participants had an average of 26% improvement in their leadership competencies as observed by their colleagues over a period of nine months.

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